Industry analyst Gartner released some recent recearch on how AI will impact jobs. The TLDR version is that Gartner expects AI's job impact to be net neutral by 2026. By 2036 Gartner expects there to be 500,000 new human jobs due to AI. While this sounds good, it may not apply to your job. Around 1900, 40% of the US worked on farms. Today that number is closer to 1.6%. Now this may sound really alarming, but these workers in 1900 didn't have career choices like SEO manager or video game architect. Times change and some jobs can be automated. We all know that most companies will save a dollar if it's possible. And if that means replacing a person with some form of automation, they'll do it. Can your job be automated and still provide 80% of the value for 20% of the cost? If so, how are you preparing for your future? In my most recent article, I dig further into Gartner's predictions.
Graphic Design Statistics (How Many Graphic Designers Are There?)I just read an eye-opening article about our graphic design world.
Keep reading for more detailed insights and statistics about the graphic design industry. Seven AI Companies Commit to Safeguards at the White House's RequestBig AI players like Microsoft, Google, and OpenAI are stepping up their game in response to a nudge from the White House.
The Rise of AI UX: How to Design AI Assistants that Users Will LoveThe rise of AI user experience (UX) and how to design AI assistants that users will love.
Want to know more? Here's the full article. Also, I'm now offering a 15-minute one-on-one to help you set up your generative AI systems. If you don't know where to get started, let's chat! Next week I'll write about how designers can prove their worth. I know I said I would do this last week, but the Gartner report seemed more timely. If you know anyone that might find this newsletter useful, let them know they should sign up now. HOW CAN I HELP YOU?
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I test the AI tools, design trends, and brand moves marketers are talking about, then tell you what holds up and what doesn’t. Written by the author of the bestselling The Visual Marketer, after 20+ years leading brand, creative, and digital experience marketing teams.
09 November 2026 | Issue #139 In this issue: Marketing is your starting pitcher MPB2B Design quote of the week Marketing is Your Starting Pitcher In baseball, the starting pitcher is the star. Fans pick the night they buy tickets around who is on the mound, and an ace can make a game must-see and nearly guarantee a win. Teams pay for it. In 2026, a pitcher was the highest-paid player on 12 of 30 MLB teams, and Zack Wheeler leads the way at $42M. Middle relievers carry the game to the closer,...
26 October 2026 | Issue #138 In this issue: Creativity is less important than consistency Amazing real-world video effects Design quote of the week Why Consistency Beats Creativity in B2B Branding Your audience isn’t nearly as familiar with your brand as you are. And that’s a problem when you’re constantly changing it. Years ago, I worked with a CMO who had a habit of explaining our solution story to the marketing team. Over and over again. He’d stand at a whiteboard or one of the glass walls...
11 October 2026 | Issue #137 In this issue: Avoid these AI design tropes Don't use Muse if you like privacy Design quote of the week I Know You Used AI for Your Design You already know the em dash is a dead giveaway of AI writing (sorry, Ann Handley). Design has its own tells, and there are a lot of them. None of them is wrong on its own. A good writer can use an em dash on purpose, and a good designer can use any pattern below on purpose. They become a tell when they show up because nobody...